ProductBeacon On Call
Some operators want the result handed to them, clean, on their real deliverables, without learning to run the stack themselves. That is exactly what On Call is for. We bring senior product leadership and a governed AI workforce to your work, and we hand you the output. You get the output, not the operations, and the same human-in-the-loop discipline on anything sensitive.
Every engagement is led personally by Yohay Etsion, delivered by ProductBeacon's senior operators on a governed AI workforce. The person who sells stays accountable for the work. No junior analysts. No bait-and-switch.
You hand us the work. We bring senior product leadership and an AI workforce to it, and we hand you the output. No hiring, no onboarding, no management overhead. The result shows up shaped like work a real product organization would produce, because that is exactly what is producing it.
On our On Call route, ProductBeacon runs product for a venture-backed security company on this exact stack, with our founder in the fractional Chief Product seat. The cadence, the operating reviews, the decision records: all of it runs live, for a real client, every week.
It is the Operator Intensive's third stage, offered on its own. You do not have to learn to operate the stack first. You tell us what you are running, we point the workforce at your real deliverables, governed the way we built it to be governed, and the finished work comes back to you on a rhythm you set. On anything that carries legal, financial, or compliance weight, a qualified human stays in the loop.
It is the same practice the Intensive opens onto, one stage on. If you ever decide you would rather run it yourself, the Operator Intensive is the door back.
Cadence: Ongoing, on your rhythm
Structure: Monthly retainer, renewable
You get: The output, not the operations
$10,000 to $15,000 / month
"Your CPO, fractionally."
Senior product leadership embedded in your organization on a fractional basis. AI-augmented delivery means this isn't limited to a few hours of advice per week. It's high-throughput leadership with real deliverables every week.
Cadence: Ongoing embedded support
Duration: 3-12+ months
Structure: Monthly retainer, renewable quarterly
Key relationship: CEO / Board
Founders acting as CPO who need to hand off product leadership to focus on the business
Bridging a CPO gap during hiring or transition, when you can't afford months without product leadership
Product leadership across portfolio investments without full-time headcount at each company
Interim product leadership during reorganization, M&A, or strategic pivots
"From concept to launch."
End-to-end product delivery from initial concept through market launch. ProductBeacon delivers the product strategy, requirements, design direction, GTM plan, sales enablement, and launch coordination. Engineering is done by your team or a partner; ProductBeacon ensures they build the right thing.
Cadence: Milestone-driven sprints
Duration: 6-16 weeks
Structure: Fixed scope with defined deliverables
Key relationship: Founder / VP Product
Startups building their first product who need the full strategic-to-launch package
Established companies launching a new product line or entering a new market
Companies with engineering capacity but lacking product definition and GTM capability
Going from "idea" to "investor-ready product story" fast with concrete deliverables
"Scale your product org."
Augmenting, transforming, or operating your product function. From inserting additional PM capacity into an overwhelmed team, to redesigning the product operating model, to running product operations for companies that need process discipline.
Cadence: Phased or continuous
Duration: 2-12 months
Structure: Retainer or project-based
Key relationship: VP Product / COO
Real engagements, with real outcomes. The same senior product leadership and AI-amplified output that we would bring to your business.
A governed AI workforce, led personally, delivering a definitive PRD, 10 competitor profiles, 36-version interactive demo, enterprise EULA, pricing strategy, brand identity, production website, and commercial readiness, the output of a full product organization from one engagement.
Read the full story →End-to-end product build: vision, strategy, competitive analysis, pricing, business case, GTM, brand identity, working product, and marketing site.
Read the full story →A 30-minute conversation. No pitch deck, no sales process. Just a conversation about where you are and what you need. We will tell you honestly whether On Call is the right fit, or whether running it yourself with an Operator Intensive is the better door.